10 Creatively Bizarre Packaging Designs That Indian Brands Want to Steal
"Discover innovative packaging designs from Indian brands, merging creativity with unusual elements. Cpluz unearths 10 unique designs you'll want to replicate, boosting brand identity & customer engagement"
3 min readCpluz
10 Creatively Bizarre Packaging Designs That Indian Brands Want to Steal
From food products to cosmetics and beverages, visually stunning packaging designs are the latest trend in the Indian market. These eco-friendly and Instagram-worthy designs not only set brands apart but also attract a large customer base. In this article, explore 10 outlandishly unique packaging designs from around the world that have caught global attention and might just inspire Indian brands to reassess their packaging strategy.
1. Pantone's Custom-Chroma Canisters
If you are looking for a color-coordinated world, Pantone's debut packaging design, a set of uniquely colored food storage containers, can help. This cutting-edge range of sensory packaging uses Pantone's color system to exactly match their most popular shades, making them stand out in their industry.
2. Paperboy Coffee Tins
The memorable, brightly colored tins of coffee have emerged as a symbol of high-quality coffee. With creative illustrations, bold text, and utilitarian design, these tins can be reused for storing pens, pencils, or small items after using them to store coffee.
3. Van der Valk Hotel's Color-Changing Mug
Based in the Netherlands, Van der Valk Hotel has produced a changeable mug that can change colors when filled with hot liquid beverages. Showcasing its innovative design approach, this brand has grabbed everyone's attention.
4. Häagen-Dazs Tokyo's Sushi Cone
The collaboration between Häagen-Dazs Tokyo and Uobei, a Japanese ice cream maker, has given birth to Sushi Cones – an ice cream cone designed to resemble a piece of sushi. This classic meets modern fusion is an inspiration for Indian brands.
5. Energy Sesame Street Bottle
The United Way NGO and Nectar Beverage Company created an Energy FBGreen beverage packed in a special edition Sesame Street &endash bottle in 2015. Featuring the lovable Muppet characters, this eco-friendly packaging caught everyone's attention.
6. Belo SunScience Sunblock Tube
UK-based skincare company SunScience has come up with a squeeze tube for their sunblock with an innovative packaging design. The tube is a groove-printed with a nozzle made of silicone, allowing for effortless one-handed dispensing and minimizing wastage.
7. Doehler's Soft Mixing System
Developed by Doehler, a global provider of innovative beverage concepts, the Soft Mixing System combines puree, essential oils, and natural stabilizers in a continuous mixing process for bespoke beverages. This hard-to-master system shows an appreciation for Indian brands to personalize their beverage offerings.
8. Argentina's Paper-line Instant Café Ribbon Pack
A product of Argentina, Paper-line Instant Café Ribbon Pack won the 2017 Red Dot Award: Packaging Design category. The 28g single-serve pouch is not only visually appealing but also a passable coffee-flavored-flavored.
9. Morphologicaze Chocolate Wrappers
Innovative Irish design house Morphologicaze created a unique 3D chocolate wrapper that is not only visually striking but also becomes more imaginative upon consuming. Enjoying content in a three-dimensional package invites customers to experience the full sensory potential of the item.
10. de Vrije Muizen Espresso Cups
The de Vrije Muizen coffee shop in the Netherlands has popularized an eco-friendly, reusable wooden coffee cup. Each cup is handcrafted and is an eco-friendly choice for coffee fans.
Whether it's unusual shapes or interactive features, these designs portray the power of creative packaging. Incorporating innovative elements, eco-friendliness, and the resonating with consumer emotions will make your product stand out on the crowded Indian shelves.
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