You Had One Job: 20 Comedy Gold Moments in Indian Logo Design
"Laugh out loud at Indian logo designs gone wrong. Discover 20 hilarious moments of branding failure, from poor typography to inapt mascots, as per expert logo design services by Cpluz."
7 min readCpluz
20 Comedy Gold Moments in Indian Logo Design
Cpluz has been crafting meaningful brand-consumer connections through innovative design since 1993 in India. With a rich experience in logo design, graphic design, web design, digital printing, server hosting & management, our team has seen its fair share of amusing logo design moments. In this article, we will explore 20 comedy gold moments in Indian logo design, offering a sneak peek into the intriguing journey of logos gone wrong, mishaps, and hilarious design blunders that are not to be missed.
1. Polymath DC
Meet Polymath DC, an ed-tech startup that aimed to bridge the gap between students and their dream careers. Their logo, in a cringe-worthy attempt to depict a mathematician, inadvertently featured a duo of smiling math symbols. Instead of mathematics, it sparked an unintended discussion about glee.
2. Chai Thela
Chai Thela, a widely popular e-commerce platform, sells a wide range of spices, tea infusers, and tea-making accessories. The primary focus of the logo should be the tea, but it prominently features a 'Thela,' which is a mobile cart that usually displays snacks, food, confectionery items, or firecrackers. Blending tea and snacks symbolizes the blend of flavors but seems confusing.
3. Magic Brickz
Magic Brickz, a toy company, introduced an elate range of educational toys and a building block set to help young minds grow. Puzzlingly, their logo showcased 'bricks' that danced in mid-air, creating a disconnect as they conveyed more of a magical fantasy than an educational approach towards building blocks.
4. Ayurveda Care
Ayurveda Care is a healthcare company that promises holistic treatments based on the tradition of Ayurveda. Their logo was a poignant attempt to personify Ayurveda, but it depicted a woman throwing Namaste instead of administering medicines. It sends a divergent message, causing confusion among people who might be seeking Ayurvedic treatments.
5. Clikink
Clikink, an innovative firm offering online services, should have embodied the essence of connectivity in their logo. But it featured a giant key that made many question how 'clic-' relates to a giant key. The unclear connection between a key and online services could be hilariously perplexing for many viewers.
6. Instinsic Systems
Instinsic Systems is a leading software solution provider for a range of industries. They were going for an elegant, empirical approach in their logo design but ended up designing a minimalist cogwheel, suggesting their focus on machinery rather than solutions-based software. This might reflect negatively on their business approach.
7. Style and Hair
Style and Hair, as the name suggests, caters to the needs of hair styling and beauty treatments. In a reputable hair-styling business, a logo featuring scissors is always a bad omen. Theirs was no exception, causing concern and making one doubt their trimming services.
8. Amara Care
Amara Care, a healthcare company, came up with an identity that could confuse patients due to a painful misconception. In their logo design, a serene woman wearing an oxygen mask and casually holding a toddler symbolizes 'wholesome care.' The image was jarring for prospective clients who might think AmaraCare only caters to patients with oxygen issues.
9. Blue Yoga
Blue Yoga could have made an apparel brand with a more suitable logo. Instead, they went with a serene deity-themed logo while being a Yoga brand. They tried to add a touch of spirituality to their brand, but now they seem more like a religious apparel brand rather than a Yoga apparel brand.
10. Sansutra Spa
Sansutra Spa brandishing its spa services with a manufactured Lakshmi, although meaningful, may give the wrong impression about their spa services. The coincidence and the obvious misperception create a vague understanding of the services being offered. Visitors of the website might be unsure about the services being provided.
11. Jaihind College
Choosing Hindu mythology to represent an educational institution was a laid-back approach by Jaihind College, but it sends the wrong message. It portrays education solely based on Corporate learning activities. Not only does the logo forms the image of a Hindu God 'Jaihind,' but it also seems confusing for students due to its uncertain connection to a college.
12. Trambike
Trambike, a transportation startup, aimed to curate a seamless biking experience. Their logo debuted with a duo of smiling cyclo-wohel (Bicycle rickshaw) and bike wheels, beaming brightly with joy. It seems to be quite hilarious and teeny-tiny unprofessional while causing some to ponder what 'ram' and 'bike' could have to do with joyful wheels.
13. Khatwaand
Khatwaand, a center for interactive holly Quran education, seems to miss the mark with their logo. A lion flanked by snowflakes, a glove, and a miniature sun symbolizes playful, confusing union of words rather than an education center. The unusual combination, not only confuse the mind but have left some people feeling 'disconcerted' also due to the unpredictable nature of this logo as well.
14. Crazy Audio
Crazy Audio's logo dares to be bold with bold, slanty lines, streaming music, and a majestic head with a stern mouth. They personified their brand like music through Siva whereas, in the audio industry, bright colors would have a greater representation of their 'Crazy Audio' Sound; the brand is a realm of different moods in the world of music. But, the execution just seems 'boarding school old-fashioned' to some critics.
15. Tea Shots
Tea Shots, a popular tea microbrewery in the Gurgaon-based chain. Their logo primarily showcases different kinds of tea shots but looks more like floating arrows instead. If the intention was to convey a flow of tea or wisdom, it may just cause some people to confused about the drink some methodical interpretation.
16. OneBar
OneBar and Music App have a story to tell, and their logo is an attempt to tell it. It showcases bold lines that resemble waves blending into each other with an exclamation mark that seems to induce passion. Considering it is an app for music, if they had chosen to focus more on sounds or enjoyment, their logo would stand out better for music enthusiasts or not.
17. Vote For keepsesh
Vote For keepsesh – the widely followed and admired YouTube channel revolves around cooking and traditional Indian recipes. Their logo display depicts the lotus flower said to symbolize life, religion, and the universe. It is emblematic representation but is notably confusing for an Indian recipe cooking channel.
18. Scalvina app
Scalvina app revolves around providing relationship advice to female users. The logo is classy with tools like a pin, eye mask, color palette, Though it might stand out in the app store, it seems some viewers predict the features by a woman using makeup rather than being really made for females, especially because every tool symbolizes completely different functions.
19. Jeep India
Jeep India could be straight-up tragedy with their logo design. Their attempt to symbolize 'Adventurous spirit' sounds imprudent when they use the image of a warrior Dolphin (Suraj Prabha), unknowingly bearing inspiration from suraj Prabha, the Indian Mars mission. It is an immense blend of everything spiritual to conclude Jeep India to be more warrior inspired adventure than digital.
20. MediaTap
MediaTap is more than just an app; It provides information and creates interesting services to hook audiences. A completely unexpected gloomy forest in their logo design could mislead an audience by assuming the Media Tap is an app for unique-loving gloom-seekers rather than a connectivity service like the company aims to propone.
Looking at these spontaneous tries, it's clear that not every business shines with its creative logo. Though these cases depict the jarring flip side of Indian logo designs, it's not as all firms suffering logo malfunctions
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