The Psychology of Logo Shapes: Circles vs. Squares vs. Triangles
Welcome to Cpluz, your trusted partner in design and printing since 1993. Today, we delve into the fascinating world of logo design, exploring the psychology behind different shapes and their impact on branding, graphic design, package design, website design, digital printing, and digital marketing.
The Power of Logo Shapes: Circles
Circles are universally recognized as symbols of wholeness, unity, and continuity. They represent community, inclusiveness, and cycles of life. Companies that value harmony, cooperation, and balance often opt for circular logos.
Questions About Circular Logos
- Who benefits from circular logos? Brands that emphasize community, cooperation, and a holistic approach.
- When to use circular logos? When promoting unity, inclusiveness, or a cycle of life.
- Examples of circular logos: Disney, Olympics, McDonald’s.
The Power of Logo Shapes: Squares
Squares symbolize stability, reliability, and solidity. They represent order, balance, and practicality. Companies that want to project an image of strength, security, and dependability often choose square logos.
Questions About Square Logos
- Who benefits from square logos? Brands that emphasize strength, security, and dependability.
- When to use square logos? When promoting stability, reliability, or practicality.
- Examples of square logos: Lego, Facebook, Amazon.
The Power of Logo Shapes: Triangles
Triangles symbolize power, direction, and progress. They represent growth, ambition, and dynamism. Companies that want to project an image of ambition, progress, or innovation often choose triangular logos.
Questions About Triangular Logos
- Who benefits from triangular logos? Brands that emphasize power, direction, and progress.
- When to use triangular logos? When promoting growth, ambition, or innovation.
- Examples of triangular logos: Gillette, Delta Airlines, Baskin-Robbins.
Cpluz: Building Positive Connections between Brands and Human Emotion
At Cpluz, we understand the power of logo design in creating emotional connections with your audience. Our expert designers work tirelessly to craft logos that resonate with your brand’s values and appeal to the emotions of your target audience. Let us help you build a powerful brand identity that drives growth and success.
Contact Cpluz Today
Ready to take your brand to the next level? Contact Cpluz today to learn more about our logo design, branding, graphic design, package design, website design, digital printing, and digital marketing services.